“Wagons Ho” – Is Destination Or Journey More Important?

As I listen to yet another zealot advocating that “Big Hairy Audacious Goal” philosophy, I keep humming a tune.  Hey, it’s not that I don’t believe in the importance of setting goals that inspire.  It’s just that a theme from an old TV western keeps playing in my head.  The show was called “Rawhide” and it was about a trail drive.  It seems to be emphasizing a goal saving reality that gets missed whenever we fall short of big hairy audacious endings.

We all know people who have failed to accomplish goals.  How many times have WE failed?  Evidence is all around.  Look at marriages.  Was it the goal of over 50% of married couples to get divorced?  How about diets?  Was it anyone’s big hairy audacious goal to put back all the weight lost, and then some?  And don’t get me started on all those new year resolutions that litter the trash can.  Setting goals IS important but being big, hairy or audacious doesn’t seem to ensure success.

How about parents who want the best for their children?  What about managers whose profits depend on a successful team?  Is a bigger, hairier and much more audacious destination the right answer?  Should we all be putting another carrot out in front, or are we missing something?  Oh, and there’s that Rawhide theme again buzzing my brain.

Did you notice what happens to people who miss their goals?  Some further cloud their future and don’t even bother to renew any new year resolutions. Others get right back on the horse and aim again at the big hairy.  Usually, they cling to the hope that this time they’ll succeed and endorse the belief that their luck will change.  Oh yes, let’s have people aiming for a goal with luck as their motivator.  That’s like believing all marriages work, diets never fail and everyone wins in Vegas.  PULLEEZE…

So, again that TV tune is playing a familiar song to drive me forward.  In fact, I think my career is directly akin to that of a Rawhide trail driver.  I get lassoed by individuals and organizations who want to get back on the horse yet don’t want to count on hope or luck.  They want success and they know the road to achievement is paved with better skills, resources and teamwork.

This time, when you want to reach your destination, you don’t want to take the same old route.  You’ll just be living out that definition of insanity, which is doing the same thing over and over yet expecting different results.  As a professional coach and trail driver, I help everyone explore newer roads with better communication and emotional intelligence skills to build goal driven teams.  Truth is, we all could use a posse, right?

Hitting the trail on the way to that big audacious goal is a journey.  Isn’t that life?  Isn’t life our journey?  As someone once said, “We are often so caught up in our destination that we forget to appreciate the journey.” Is that true?

What if we live a life that’s all about the destination?  You can see workaholics shaking their head in acknowledgement.  Of course those neglected by this exclusive goal pursuit, and I’m speaking about those who are suppose to be important like spouses, children, family and friends, shaking their head a bit differently.

Besides shutting out people who don’t pave an easy path to our goal, this obsession blocks and diminishes that one essential trail tool that guarantees success.  Emotional intelligence gives us the resilience to weather storms, dead ends and failures.  Emotional intelligence allows us to nurture relationships because their energies will refresh, refocus and recharge us.

Oh, and now another western TV theme is coming to mind that highlights emotional intelligence.  “Happy Trails” was the Roy Rodgers song that allowed us to exit every week with the verve to keep going strong.

Happy trails to you, until we meet again.

Happy trails to you, keep smilin’ until then.

Who cares about the clouds when we’re together?

Just sing a song and bring the sunny weather.

Happy trails to you, ’till we meet again.

Some trails are happy ones,

Others are blue.

It’s the way you ride the trail that counts,

Here’s a happy one for you.

Yes, setting goals gives us something to shoot for, but we shooters need to strengthen ourselves with all the new skills, resources and team opportunities we discover along the trail.  I coach people to really work on their character – their essential being and reason for being alive.  They define themselves with a name and affirmation that speaks to their purpose and drives them toward their goals.  Then they’re able to lasso a posse so they can create a supportive team that shares their journey.  So take that Big Hairy Audacious Goal and MOVVE™ to Elite Motivation!   Happy Trails await!


Book Cover5When you have direction and a destination worth living, change and improvement just takes practice.  Get on the MOVVE with Elite Motivation!

My book, Elite Motivation, can be found on Kindle and Amazon.  Follow this link to find out about it: goo.gl/OPZXsp

Movve Book coverMy Guidebook, which offers a graphic filled step-by-step format can also be found on Amazon and Kindle.  Here’s the link:  MOVVE – The Five Keys of Elite Motivation

Contact Jamie Cox M.Ed., (509) 396-4307, email: themovve@charter.net or at our website: themovve.com  Discover MOVVE™ our procedural application of Elite Motivation that walks the talk of messages, information and knowledge.






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