The “What Do You Want?” Challenge

“What do you want?” is a common question we use to uncover intention and motivation.  This opens the door so we can share our expertise of what to do.  Question, answer.  We connect the dots.  If this is what you want, then this is what you do.  This traditional back-forth needs updating, particularly when advice isn’t followed.

The sales manager asks his team what they want.  Their answer is to make more money.  So he lays out a step by step action plan that will generate profitable rewards.

The general manager queries his staff.  Satisfied that they want to work here and deliver good customer service, he outlines the company’s policies, procedures and expectations.

The agent asks the prospect, “What do you want?” Armed with this information he answers every request with a detailed proposal that will surely guarantee a sale and a satisfied new client.

The late Paul Harvey would share outcomes with “And now the rest of the story.” Lacking his voice and tonal quality, I will just say that in all three examples there were no good rewards, service or clients.  Is it possible that providing plans, answers and solutions to what someone wants needs updating?  After all automobiles replaced the horse and buggy, and telephones took over for the telegraph.  Perhaps it’s time for a better human technology to improve outcomes when you use, “What do you want?”

As I collect my thoughts, I look forward to hearing yours.  After all, this is a common way to juxtaposition your better plans, answers and solutions.  Does it always work?  Does it need improving?  I look forward to your input.


2 Responses to “The “What Do You Want?” Challenge”

  1. shep says:

    good thoughts James. Extra credit for properly using juxtaposition in a sentence!

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